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Biography"Ketchum Inc. is a global public relations firm, offering marketing, branding, and corporate communications services in the corporate, healthcare, food and beverage, and technology industries. The agency that would become Ketchum was founded as Ketchum and MacLeod in Pittsburgh on May 22, 1923. The agency's name was changed to Ketchum, MacLeod & Grove in 1924. It was led by brothers George and Carlton Ketchum, and Norman McLeod and Robert Grove, whom the brothers met at University of Pittsburgh in the 1910s. The agency's early work focused on advertising, publicity, and fundraising. It acquired west coast-based agency Botsford Constantine & McCarty, forming Botsford-Ketchum in 1969. The agency changed its name to Ketchum Communications Inc. in 1981." -- Wikipedia